Before I started The Feral Creator, I built RSM Federal into a seven-figure government contracting business. We trained over 25,000 business owners. We helped clients win more than $14 billion in contracts.
We did it without TikTok. Without Instagram. Without a viral moment.
We did it with relationships, recurring revenue, and a community of people who trusted us to deliver results.
The Model That Built RSM Federal
The government contracting space is not glamorous. There's no algorithm to game. No viral content strategy. The businesses that succeed do so because they solve a specific, painful problem for a specific audience and deliver results consistently enough that clients refer other clients.
Recurring revenue from people who trust you is more durable than any follower count. That was true in government contracting in 2010. It's true in the creator economy in 2026.
What I Learned About Audience Building From Speaking Circuits
One of the key growth strategies for RSM Federal was speaking at government contracting conferences. Not because we got paid (though eventually we did), but because speaking to 500 business owners in one room did what posting on social media couldn't: it built trust at scale, instantly.
One conference appearance was worth six months of social media content in terms of credibility transfer. I'm now applying the same strategy to the creator economy — targeting creator-focused conferences the way I used to target government contracting events.
"The tactics change. The principles don't. Find where your audience is concentrated, show up there, and deliver more value than anyone expects."
Why I Started The Feral Creator
I looked at the creator economy and saw the same thing I saw in government contracting 15 years ago: thousands of talented people who were failing not because they lacked skill, but because they were following advice designed for a different goal.
The Feral Creator exists to give creators the business framework that actually works — the one I used to build seven figures before there was an algorithm to game.
Ready to Go Feral?
Join the pack. Build recurring revenue. Stop chasing followers.
Join Hungry Wolves →About the Author
Michael built RSM Federal into a seven-figure government contracting business, training over 25,000 business owners and helping clients win $14B+ in contracts. Now he's applying those same principles to the creator economy through The Feral Creator — teaching creators how to build recurring revenue without chasing follower counts.
